Common SEO Mistakes to Avoid for SEO Improvements
Every year Google makes a ton of changes through algorithm updates and that alters the rules of SEO in significant ways. The latest updates launched by Google this year were the Snippet De-Duping update which came in January and the Core Update which was announced in May. Both the updates changed a little the way SEO should be practiced this year.
To keep you updated with the alterations, we bring to you some common SEO mistakes and how to deal with them in 2020. So, let’s begin.
Missing to Prioritize Resolving Technical Errors
Most website owners run technical audits now and again to make sure everything is running as it should. But getting the audit and fixing the problems detected are not the only two steps to focus on. Another thing that is as important as the first two is prioritizing fixing the technical errors. You need to know which errors are to be fixed without delay and which can wait. Hence, get an expert to rate the errors High, Medium and Low based on their risk level and impact on web traffic, ranking and such things. Now get to fixing them on priority basis.
Duplicate Content
One of the costliest SEO mistakes committed by websites today is content duplication. What makes it worse is that half the websites that are live today face this problem. The issue of duplicate content keeps coming back and the only way to face it is to fix it. This happens because websites sometimes reuse their own content on their site and that gets counted as duplicate content. The way to fix this problem is to create more unique and relevant content for your pages. Do not share product descriptions on your eCommerce store from the manufacturers. Instead create your own and that will keep you clear from the duplicate content fiasco.
Keyword Stuffing
This is a mistake that has been deliberately practiced by shoddy SEO Agencies for years now. The reason it’s still going on is because it boosts ranking instantly before letting it drop. Now you may think that incorporating your business keywords in every line of your webpage content would benefit your ratings, but it actually won’t. In fact, stuffing of keywords will do your site more harm than good. Google recognizes these websites as “spammy” and that’s not good news for the website owner. Keyword stuffing when detected can badly hurt your site’s SEO performance. Fix it before it’s too late.
Undermining the Importance of Quality Backlinks
You can only make the most of your SEO strategies if you can incorporate more and more quality external links to your content. The number of links you introduce is really not that important compared to their quality. Always make sure that you are adding links of relevant sites, high-ranking sites and those with good reputations. Also cross link with sites that have linked your website to their content to encourage cross-pollination of traffic.
There are SEO Company in Ahmedabad who follow all required steps to avoid such common SEO mistakes and in result their clients are on top in Google rankings.